Custom software development can bring advantages such as flexibility and innovation to businesses of all sizes and industries. Nevertheless, there are a number of common pitfalls that can affect the success of a custom development project. In this article, we'll discuss the six most frequent problems encountered during custom development projects, and how you can proactively take steps to avoid them.
While there are many benefits of using custom software, it can also be risky if you don't find the right development partner or if you fall victim to an unforeseen circumstance. According to a 2016 survey, 55 percent of companies reported that at least one of their IT projects had failed in the previous 12 months.
Everyone who runs their own small or medium-sized business dreams of achieving real, sustainable growth.
Effective cybersecurity is crucial in the effort to protect your sensitive customer and enterprise data. Part of what makes cybersecurity so difficult is that the threat landscape is constantly changing, so you need to refresh your knowledge at regular intervals. In this article, we'll discuss nine of the most pressing security threats in 2018 and beyond.
Deciding that you want to pursue a custom software development project, instead of buying out-of-the-box software, is only half the battle. You also need to engage in careful planning to make sure that the final product will live up to your expectations.
No matter what kind of software product you decide is right for your needs, you want to make sure that you get the highest return on investment. In this article, we'll discuss what steps you should take before purchasing custom software in order to make it a successful and valuable project.
Businesses are always looking for the perfect marketing campaign for their next product launch or company facelift. This means that it's increasingly difficult for marketing agencies to stand out and win clients. One of the most in-demand skills that marketing firms can offer is web, software and mobile app development. Before you start offering development services to your clients, however, you need to make sure that you address the seven potential challenges below.
Finding a web development partner is easy, but finding the right web development partner for your company's needs and objectives is a lot more challenging. Unlike in fields such as engineering, certifications aren't widely recognized in web development, which makes it harder to evaluate potential partners. What's more, there are thousands of web development companies, from small businesses specializing in e-commerce sites to large agencies that run digital marketing campaigns. In order to locate the web development firm that will be the best fit for your company, evaluate your potential partners using the eight qualities below.
More and more, companies are looking to partner with marketing agencies that can not only plan and run a campaign for them, but also create a website or app to accompany it. To meet this demand, marketing firms have several options: hire in-house developers, work with freelancers or partner with a development firm. Below, we'll discuss seven reasons why working with a development company is a smart choice for so many marketing agencies.
More and more, clients are asking digital marketing agencies not only to craft their marketing campaigns, but also to develop the accompanying websites and applications. Even though many marketing firms don't traditionally offer these services, being able to go the extra mile is increasingly important to winning your clients' business.
Digital marketing is one of the hottest marketing trends right now, as companies seek more effective ways of capturing and retaining their audience's attention in a world of smartphones, search engines and social media. By fully leveraging digital technologies, you can help your clients create better marketing campaigns.